STELLA PARTNERS IN PLANET
"We are one with nature. By living in harmony with Her, we care for ourselves and the planet equally".
Stella McCartney
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another way to create change
Stella has chosen to support the conservation NGO Wetlands International, committing to donate 1% of the net sales of STELLA skincare.
Peatlands are a vital ecosystem; they store the most carbon on land and cover around 23% of Scotland’s land mass. However, almost 80% of the Scottish peatlands are in a state of degradation.
a committed partnership
The long-term partnership will support ongoing regeneration projects and restoration efforts.
“I have always been in love with the Scottish peatlands. They preserve biodiversity, improve overall water quality and prevent flooding – but now, so much of it is degraded,” says Stella. “I’m proud to partner with Wetlands International to support what they are doing locally to reverse damage.”
changing landscapes
Our restoration efforts have already commenced and in 2022 we successfully restored hydrology in 20 hectares of degraded peatlands, situated in Heights of Kinlochewe’, Wester Ross, Northwest Scotland. The project has helped to purify river water in the area, increase carbon storage, create a richer habitat for rare species and revitalise local rural communities through employment opportunities with Wetlands International.
A partnership that benefits the environment, wildlife and people, we see this as just the beginning of our commitment to restoring peatlands with Wetlands International.
PARTNERS IN PLANET
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